Sit down with a different pair of devs and discuss your idea (10 minutes each)
Define a problem statement (10 minutes)
Create user personas (15 minutes)
Formulate questions that could be asked to the users (35 minutes)
Use the questions from the previous step to create a user research script (20 minutes)
Things to remember when conducting Research
User research is not “validation” or usability testing.
Always introduce yourself and give context. WHAT are you conducting research for? WHY are you conducting research? HOW will their feedback help?
Try NOT to ask leading questions! e.g. “Do you agree that our app is the most user-friendly and efficient solution in the market?”
Try to keep your questions open-ended. e.g. “On a scale of 1 to 10, where 1 is very unlikely and 10 is very likely, How likely are you to take a recommendation for a film from a friend”
It’s OK to go off script and ask questions that go with the flow of the conversation.
